This is Empowerment Technologies Quarter 2 Module 17, “ICT Projects for Social Change,” a Self-Learning Module (SLM) for Senior High School learners under DepEd’s Alternative Delivery Mode. It shows learners how to upload, manage, and promote an online ICT project so that it reaches and influences as many people as possible. By the end, learners make an infomercial for their own website on a social issue.
On this page 7 sections
What learners will learn
The module has one lesson, Lesson 1: ICT Projects for Social Change. It covers this learning competency:
- Demonstrate how online ICT Projects for Social Change are uploaded, managed, and promoted for maximum audience impact (CS_ICT11/12-ICTPT-IIq-r20)
After the module, learners should be able to:
- Upload, manage, and promote a website based on the functions and features specified by the website design.
- Formulate recommendations to improve a website.
Why ICT matters for social change
The lesson begins with the idea that people today want to be involved in social issues and want their opinions heard. ICT lets individuals and communities take part in national and global decisions that affect their lives. It also helps them act in ways that benefit them financially, socially, and politically. To start, learners look at popular social media platforms and think about which one has the greatest influence on netizens. They then watch an infomercial on what to do during disasters and discuss how such videos help society.
Nine steps to build and promote a website
The core of the lesson is a set of steps for designing a website that can carry a social change project. The module bases these steps on a Wix blog article by J. Sitbon (2020).
- Set one main goal. Every part of the site should serve one purpose. For example, a site that informs people about safety precautions can use photos, videos, and blog articles to support that goal. Several main goals confuse visitors and make them leave sooner.
- Choose a website builder. A website builder, also called a content management system (CMS), such as wix.com, is a platform where you create, personalize, and publish a site.
- Define your layout. Start from a template and change its text, images, and colors. Choose a multi-page site with a navigation menu if you have a lot of content. Choose a one-page site for less text, such as landing pages and event sites.
- Claim your domain name. The domain is your address on the internet. A custom domain looks more professional and trustworthy, helps search engines understand your site (SEO, or search engine optimization), and lets you get a custom email address.
- Gather your content. Collect images, slogans, videos, and text. Use original material as much as possible, and get any other material through legal means.
- Make it accessible to everyone. Organize pages with clear headers and heading tags. Make sure the site works fully with a keypad, and write alt text for images. These steps also help your SEO.
- Optimize for mobile. Many people browse on phones and tablets. Google uses mobile-first indexing, so a good mobile version matters for search ranking.
- Ask for feedback. Ask someone you trust to check your site, and accept honest criticism. Check whether the text is proofread, the pages are easy to navigate, the mobile version works, all links work, and the SEO elements are filled out.
- Publish, then keep updating. A site that looks abandoned seems uninviting and unreliable. Regular updates show you are active and up to date.
Activities in the module
- What I Know: a 15-item multiple-choice pretest.
- What’s In (A Great Influence): questions about familiar social media platforms.
- What’s New: watch a disaster-preparedness infomercial and answer two essential questions.
- What’s More: watch an infomercial about mobile addiction and complete a “Good, Better, Best” infographic. List its good points, the parts that need improvement, and the best lesson you got from it.
- What I Have Learned: five short-answer questions, for example on what CMS means and why feedback matters.
- What I Can Do: using the website you created, make an infomercial that promotes social change. Choose from these topics: staying safe during a pandemic, the benefits of distance learning, how to have an impact on the government, or the positive effects of COVID-19 on Mother Earth.
- Assessment: a 15-item multiple-choice post-test.
- Additional Activities: an essay on “How can ICT help in social change?”
The essay rubric gives these weights:
| Criteria | Weight |
|---|---|
| Relevance to the topic | 10% |
| Content | 40% |
| Organization and format | 10% |
| Word choice, sentence variety and structure | 20% |
| Grammar and mechanics | 20% |
How to use this module
Learners: Answer the pretest first to see what you already know. Then work through the parts in order and do the post-test at the end. Write your answers in your notebook or on a separate sheet, not on the module. The answer key is at the back. Use it honestly, and check doubtful answers against the lesson, because a few printed answers do not match the discussion.
Parents: The module is meant for home-based learning. Several activities require watching YouTube videos and building a website, so your child will need internet access for those parts.
Teachers: The Notes to the Teacher ask you to tell students that they will publish their ICT project in the coming weeks. The What I Can Do task and the essay rubric give you outputs to grade.
Frequently asked questions
What grade and quarter is this Empowerment Technologies module for?
It is Quarter 2 Module 17 for Senior High School. Its competency code, CS_ICT11/12, covers both Grade 11 and Grade 12.
What is the learning competency of this module?
Learners demonstrate how online ICT Projects for Social Change are uploaded, managed, and promoted for maximum audience impact (CS_ICT11/12-ICTPT-IIq-r20).
What does CMS mean in this lesson?
CMS stands for content management system, also called a website builder. It is a platform such as wix.com where you create, personalize, and publish a website.
Does the module have an answer key?
Yes, it has answer keys for the pretest and the post-test. The two tests have the same questions but different printed answers, and some answers do not match the lesson, so check them against the discussion.
What is the final output of the module?
Learners make an infomercial that promotes social change, using the website they created. Topics include pandemic safety, the benefits of distance learning, and having an impact on the government.
Full text of the module
The text below is a transcription of the PDF above, as printed.
Empowerment Technologies
Quarter 2 – Module 17: ICT Projects for Social Change
[illustration: students reading and studying under a tree, a teacher helping students at a desk, a student with a lantern, and two students with a globe]
CO_Q2_Empowerment Technologies SHS Module 17
Empowerment Technologies – Senior High School Alternative Delivery Mode Quarter 1 – Module 17: ICT Projects for Social Change First Edition, 2020
Republic Act 8293, section 176 states that: No copyright shall subsist in any work of the Government of the Philippines. However, prior approval of the government agency or office wherein the work is created shall be necessary for exploitation of such work for profit. Such agency or office may, among other things, impose as a condition the payment of royalties.
Borrowed materials (i.e., songs, stories, poems, pictures, photos, brand names, trademarks, etc.) included in this book are owned by their respective copyright holders. Every effort has been exerted to locate and seek permission to use these materials from their respective copyright owners. The publisher and authors do not represent nor claim ownership over them.
Published by the Department of Education Secretary: Leonor Magtolis Briones Undersecretary: Diosdado M. San Antonio
Printed in the Philippines by _____________________
Department of Education – National Capital Region
Office Address: Misamis St., Bago Bantay, Quezon City Telefax: 02-929-0153 E-mail Address: depednc r@deped.gov.ph
Development Team of the Module
Author: Merry Grace V. Manucduc Editor: Grace T. Balverde Reviewers: Lorena J. Mutas Illustrator: Layout Artist: Melody De Castro Management Team: Malcom S. Garma, Director IV; Genia V. Santos, CLMD Chief; Dennis M. Mendoza, Regional EPS In-Charge of LRMS; Micah S. Pacheco, Regional ADM Coordinator; Loida O. Balasa, CID Chief; Grace R. Nieves, Division EPS In-Charge of LRMS; Lorena J. Mutas, Division ADM Coordinator
Empowerment Technologies
Quarter 2 – Module 17: ICT Projects for Social Change
Introductory Message
This Self-Learning Module (SLM) is prepared so that you, our dear learners, can continue your studies and learn while at home. Activities, questions, directions, exercises, and discussions are carefully stated for you to understand each lesson.
Each SLM is composed of different parts. Each part shall guide you step-by-step as you discover and understand the lesson prepared for you.
Pre-tests are provided to measure your prior knowledge on lessons in each SLM. This will tell you if you need to proceed on completing this module or if you need to ask your facilitator or your teacher’s assistance for better understanding of the lesson. At the end of each module, you need to answer the post-test to self-check your learning. Answer keys are provided for each activity and test. We trust that you will be honest in using these.
In addition to the material in the main text, Notes to the Teacher are also provided to our facilitators and parents for strategies and reminders on how they can best help you on your home-based learning.
Please use this module with care. Do not put unnecessary marks on any part of this SLM. Use a separate sheet of paper in answering the exercises and tests. And read the instructions carefully before performing each task.
If you have any questions in using this SLM or any difficulty in answering the tasks in this module, do not hesitate to consult your teacher or facilitator.
Thank you.
What I Need to Know
This module was designed and written with you in mind. It is here to help you demonstrate how online ICT Projects for Social Change are uploaded, managed, and promoted for maximum audience impact. The scope of this module permits it to be used in different learning situations. The language used recognizes the diverse vocabulary level of the students. The lessons are arranged to follow the standard sequence of the course. But the order in which you read them can be changed to correspond with the textbook you are now using.
The module mainly focused on one lesson, specifically:
Lesson 1: ICT Projects for Social Change
Learning Competency
- demonstrate how online ICT Projects for Social Change are uploaded, managed, and promoted for maximum audience impact. CS_ICT11/12-ICTPT-IIq-r20
After going through this module, you are expected to:
- upload, manage, and promote a website based on the functionalities and features as specified by the website design;
- formulate recommendations to improve a website.
CO_Q2_Empowerment Technologies SHS Module 17
What I Know
Directions: Read and answer the following questions carefully. Write your answers in your notebook.
Which of the following features could help your website to inform the viewers?
A. Make blogs
B. Upload videos
C. Upload photos
D. All of the aboveWhich of the following is NOT a benefit of using a multi-page website?
A. More textual content to display
B. You may include a lot of photos
C. There could be a hefty amount of content
D. Viewers may get tired of browsing when they have an unstable connectionHow can you say that your website is accessible to anyone?
A. Needs subscription
B. Fully operable with a keypad
C. Password is needed to access
D. None of the aboveWhat is the importance of getting feedback?
A. To brag about it
B. It does not matter
C. To know the good points and flaws of your site
D. To know who among your friends are honest to youWhich of the following are reasons to build a website?
A. The ability to reach more people
B. Inform audience about a subject
C. Provide information about area of interest
D. All of the AboveWhat is the first step in the Web design process?
A. Build a website
B. Plan your website
C. Select a Web Host
D. Maintain a websiteWhich of the following is NOT a part of maintaining a website?
A. Finding a Web host
B. Analyzing website traffic
C. Search engine optimization
D. Making sure the website functions correctlyWhat is a website bug?
A. A microscopic insect which feeds on Internet code
B. A problem which occurs when a website does not function as expected
C. A type of programming language which automatically builds complex websites
D. An area of a website in which users can modify the site for their own unique useWhich of the following is NOT a possible goal of a website discussed in the segment?
A. Informing the audience
B. Turning down audience
C. Generating new opportunities
D. Building relationships with subscribersMaking a website look cluttered or unprofessional are cons of which of the following?
A. Registering the Website
B. Including navigation menu
C. Not hiring an expert Web designer
D. Featuring advertising on the websiteWhich of the following is true about the design details used in website?
A. Design should always include multimedia
B. Design is not important if the content is good
C. Design should convey a message consistent with goal of the host
D. Design elements should vary greatly page to page to keep viewers’ attentionWhat is the downside of adding features such as online shopping carts and security?
A. It takes time and money to implement
B. It discourages people from visiting the site
C. It can make the website look less professional
D. It may make shopping more difficult for site visitorsWhich of the following is NOT part of verifying if a website is functioning correctly?
A. Conduct surveys
B. Making sure key words are used frequently
C. Checking links to make sure they connect to the right places
D. Ensuring login, password, forums, and other details are workingWhich of the following is NOT part of verifying if a website is functioning correctly?
E. Conduct surveys
F. Making sure key words are used frequently
G. Checking links to make sure they connect to the right places
H. Ensuring login, password, forums, and other details are workingFollowing are qualities of a good website developer, except:
A. Ill-tempered
B. Creative problem solver
C. Passionate for knowledge
D. Able to plan for everything.
Lesson 1 ICT Projects for Social Change
Nowadays, people seem to be knowledgeable about every issue in our society. They always want to be involved in something, and more or less, they would find a way to make their opinions heard. ICT can make individuals and communities participate in the national and global policy decisions that can change their lives and empower them to take actions that can financially, socially, and politically benefit them.
What’s In
Activity: A Great Influence
This lesson provides information about how ICT projects promote social change. It will serve as your guide in creating online ICT Projects for social change, as well as on how to upload, manage, and promote for maximum audience impact.
[illustration: grid of social media app logos]
Retrieved from: (https://www.multifamilypro.com/new-social-media-platforms-for-apartment-marketing/)
- Are you familiar with these social media platforms?
- Which of these do you often use?
- In your opinion, which one has a great influence to the netizens?
Notes to the Teacher
Explain to the students that in the coming weeks, they will be publishing their ICT Project.
What’s New
Visit the link and view the video on what to do in times of disasters. Answer the questions in your notebook.
[photo: infomercial thumbnail of a city street with cracked roads and damaged buildings; printed caption: INFOMERCIAL: CALAMITIES]
by: Paulene Dorotayo, 2019
Essential Questions:
- In general, how can infomercials like the video help or affect society?
- What are the features of the infomercial?
What is It
How to Upload, Manage and Promote online ICT Projects for Social Change
As technology advances, it enables us to achieve more and more tasks without even realizing how complex the jobs are. Creating a website by yourself is one of these wonders that has become a reality. With the evolution of website builders, everyone can design a website and craft an impressive online presence for themselves.
1. How to design a website
Your website should meet one main goal. All elements of your site should serve that overarching purpose. For example, if your site’s purpose is to inform people about safety precautions, you can utilize different techniques to support your efforts, such as showing photos, videos, writing blog articles, and more. Keep in mind that your visitors – as well as Google’s bots – want to understand what your website is all about in the blink of an eye. Having multiple main objectives is likely to result in confusion, which can, in turn, increase the chances of your visitors leaving your page prematurely.
2. Choose your website builder
Now that you have identified your goal, it is time to pick the right tool to reach it. A website builder (also called a content management system or CMS such as wix.com) is a platform on which you can create, personalize and publish a website.
3. Define your layout
You can pick a template on which to base your design. To make a template your own, you can fully customize all its elements. Remove, add, or change details like text, images, and color. Each template comes complete with the necessary tools, such as an online booking widget if you’re an instructor or a Google Map widget. You can pick between a multi-page template and a single-page one. If your website includes a hefty amount of content, you’ll probably opt for a multi-page site. In this case, you’ll include a classic website menu from which your visitors can navigate your site. However, if you have less textual content to display, you may want to go for a one-page website. This trendy option is a popular choice for landing pages, event websites, and other short-form content sites
4. Claim your domain name
To put it in simple terms, your domain name is your address on the internet. It’s what your visitors will see in the bar of their browser, right after the “www.” Registering your domain name is critical for your online success. Websites with a customized domain are automatically perceived by internet users as more
professional and trustworthy. When chosen wisely, a domain name also helps search engines (like Google and Bing) to understand what your website is about. In turn, this could positively impact your SEO (Search Engine Optimization). Last but not least, having your domain name is the first step in acquiring your custom email address.
5. Gather your content
This includes your images, slogans, videos, texts, and more. Use your original materials as much as you can to ensure you’re offering valuable and branded content. Whenever you’re not creating unique content, make sure to acquire your resources through legal ways.
6. Make it accessible to everyone
Make sure to build your website hierarchically, using clear headers to define the different levels of information. In addition, ensure that your site is fully operable with a keypad, write alt text for your images, use heading tags, and more. There are many more things you can do to make your website accessible – and all of them will also boost your SEO efforts.
7. Optimize for mobile
Smaller screens do not equal a smaller impact. With such an increase in smartphone and tablet usage, you must ensure a seamless browsing experience across all devices. What’s more, since Google implemented mobile-first indexing, optimizing the mobile version of your site has become even more important if you want to up your chances of ranking on page one of search results.
8. Ask for feedback
Whether you’re creating an online portfolio, blog, or any other type of website, it’s time to take a step back and ask someone you trust to provide you with honest feedback. Be receptive to their critique, and remember that you may not always like what you hear. To ensure a flawless final result, ask a friend or colleague to check the following elements: Is the text proofread? Are the pages easy to navigate? Is the mobile version optimized? Are all the links working? Are all the SEO elements filled out correctly?
9. Publish – and get back to it
A site that looks like it’s been lying dormant for too long is uninviting and can also seem unreliable. Regularly updating your website shows that you’re present, active, and up-to-date with what’s happening in your industry.
Sitbon, J. (2020, May 13). wix.com. Retrieved from wix.com: https://www.wix.com/blog/2020/05/how-to-design-a-website
What’s More
Visit the link below and watch the infomercial about mobile addiction. Based on the guidelines that you learned in promoting a good website, complete the infographic below in your notebook. Reflect also on the implications of mobile addiction to society.
[photo: screenshot of the infomercial showing on-screen text “MARCOS, THE BEST PRESIDENT”]
[chart: infographic template; GOOD, BETTER, BEST Infographic]
GOOD (Enumerate the good points in the infomercial)
BETTER (Which aspects of the infomercial needs improvement?)
BEST (What is the best lesson that you got from the infomercial?How did it affect you?)
What I Have Learned
Read and answer each question carefully. Do this in your notebook.
- Why should websites meet one main goal?
- What does CMS mean?
- Enumerate three factors to consider in making your website layout.
a. _____
b. _____
c. _____
- How can you make your website accessible to anyone?
- What is the importance of feedback on a website? How should you deal with other peoples’ comments?
What I Can Do
Using the website that you created, make an infomercial that promotes social change. Consider the guidelines given in the uploading, managing and promoting websites to promote social change . You may choose from the following topics:
- How to keep yourself safe during a pandemic
- The benefits of distance learning
- What can you do to have an impact on our government
- The positive effects of CoVid 19 to mother earth
Assessment
Read and answer the following questions carefully. Write your answers in your notebook.
- Which of the following features could help your website to inform the viewers?
A. Make blogs
B. Upload videos
C. Upload photos
D. All of the above
- Which of the following is NOT a benefit of using a multi-page website?
A. More textual content to display
B. You may include a lot of photos
C. There could be a hefty amount of content
D. Viewers may get tired of browsing when they have an unstable connection
- How can you say that your website is accessible to anyone?
A. Needs subscription
B. Fully operable with a keypad
C. Password is needed to access
D. None of the above
- What is the importance of getting feedback?
A. To brag about it
B. It does not matter
C. To know the good points and flaws of your site
D. To know who among your friends are honest to you
- Which of the following are reasons to build a website?
A. The ability to reach more people
B. Inform audience about a subject
C. Provide information about area of interest
D. All of the Above
- What is the first step in the Web design process?
A. Build a website
B. Plan your website
C. Select a Web Host
D. Maintain a website
- Which of the following is NOT a part of maintaining a website?
- A. Finding a Web host
- B. Analyzing website traffic
- C. Search engine optimization
- D. Making sure the website functions correctly
- What is a website bug?
- A. A microscopic insect which feeds on Internet code
- B. A problem which occurs when a website does not function as expected
- C. A type of programming language which automatically builds complex websites
- D. An area of a website in which users can modify the site for their own unique use
- Which of the following is NOT a possible goal of a website discussed in the segment?
- A. Informing the audience
- B. Turning down audience
- C. Generating new opportunities
- D. Building relationships with subscribers
- Making a website look cluttered or unprofessional are cons of which of the following?
- A. Registering the Website
- B. Including navigation menu
- C. Not hiring an expert Web designer
- D. Featuring advertising on the website
- Which of the following is true about the design details used in website?
- A. Design should always include multimedia
- B. Design is not important if the content is good
- C. Design should convey a message consistent with goal of the host
- D. Design elements should vary greatly page to page to keep viewers’ attention
- What is the downside of adding features such as online shopping carts and security?
- A. It takes time and money to implement
- B. It discourages people from visiting the site
- C. It can make the website look less professional
- D. It may make shopping more difficult for site visitors
- Which of the following is NOT part of verifying if a website is functioning correctly?
- A. Conduct surveys
- B. Making sure key words are used frequently
- C. Checking links to make sure they connect to the right places
- D. Ensuring login, password, forums, and other details are working
- Which of the following is NOT part of verifying if a website is functioning correctly?
- A. Conduct surveys
- B. Making sure key words are used frequently
- C. Checking links to make sure they connect to the right places
- D. Ensuring login, password, forums, and other details are working
- Following are qualities of a good website developer, except:
- A. Ill-tempered
- B. Creative problem solver
- C. Passionate for knowledge
- D. Able to plan for everything.
Additional Activities
Write an essay on the topic “How can ICT help in social change?” Use the rubric below as a guide in expressing your thoughts. Use a separate paper for this.
ESSAY RUBRIC
[transcriber’s note: the rubric table has no printed header row; the header cells below are added for layout only]
| Criteria | Weight |
|---|---|
| Relevance to the topic | 10% |
| Content | 40% |
| Organization and format | 10% |
| Word Choice, Sentence Variety and Structure | 20% |
| Grammar and Mechanics | 20% |
| Total | 100% |
Answer Key
[transcriber’s note: the answer key boxes are printed upside down in the source; they are transcribed here in reading order]
What I know
| 1–5 | 6–10 | 11–15 |
|---|---|---|
| 1. D | 6. D | 11. C |
| 2. B | 7. B | 12. C |
| 3. A | 8. C | 13. B |
| 4. C | 9. B | 14. A |
| 5. A | 10. C | 15. A |
Assessment
| 1–5 | 6–10 | 11–15 |
|---|---|---|
| 1. B | 6. C | 11. C |
| 2. D | 7. B | 12. C |
| 3. C | 8. C | 13. A |
| 4. C | 9. B | 14. A |
| 5. B | 10. B | 15. A |
Reference
Sitbon, J. (2020, May 13). wix.com. Retrieved from wix.com: https://www.wix.com/blog/2020/05/how-to-design-a-website
Paulene Dorotayo, “Informercial: Calamities”, You Tube Video, September 4, 2019, https://www.youtube.com/watch?v=MLXxvMSWoEk
Janine Marquez, “Infomercial in Media and Information Literacy”, You Tube Video, July 18, 2019, https://www.youtube.com/watch?v=-Wq1KKCovfI
Retrieved from: (https://www.multifamilypro.com/new-social-media-platforms-for-apartment-marketing/)
For inquiries or feedback, please write or call:
Department of Education – Bureau of Learning Resources (DepEd-BLR)
Ground Floor, Bonifacio Bldg., DepEd Complex Meralco Avenue, Pasig City, Philippines 1600
Telefax: (632) 8634-1072; 8634-1054; 8631-4985
Email Address: blr.lrqad@deped.gov.ph * blr.lrpd@deped.gov.ph
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