Technology and Livelihood Education 6 (Agri-Fishery Arts) Module 15: Marketing Raised or Cultured Fish

Fish farming is one of the biggest industries in the Philippines. As an archipelago surrounded by many bodies of water, the country is rich in natural resources making fish farming suitable and viable source of livelihood for many Filipinos. This module will teach you the importance on how to manage marketing of fish being raised or cultured.

After going through this module, you are expected to:

1. discuss the indicators for raising or capturing fish;

2. demonstrate skills on raising or capturing fish;

3. prepare marketing strategy by asking help from others or by using internet;

4. market fish raised or captured;

5. compute the income earned from marketed product (Gross Sales – Expenses = Net Income); and

6. prepare plans for expansion of fish raising or culturing venture


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